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Digital Marketing Lead

Company: VirtualVocations
Location: San Diego
Posted on: January 31, 2025

Job Description:

A company is looking for an Omnichannel & Digital Marketing Lead.
Key Responsibilities

Develop and execute omnichannel strategies and campaigns to enhance customer experience and drive business impact
Collaborate with cross-functional teams to improve customer engagement and ensure compliance with data governance policies
Analyze campaign performance and provide optimization recommendations based on insights and analytics

Required Qualifications

8+ years of experience in digital marketing within the biotech/pharma industry
Familiarity with email marketing platforms and Salesforce products, particularly Marketing Cloud and Tableau
Experience with omnichannel customer engagement solutions
Advanced understanding of digital channels, analytics, and audience segmentation
Proven ability to connect digital data with offline behaviors for comprehensive analysis

Keywords: VirtualVocations, Highland , Digital Marketing Lead, Advertising , San Diego, California

Click here to apply!

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