Coordinator, Social Media

Company: Tbwa Chiat/Day Inc
Location: Santa Monica
Posted on: February 1, 2025

Job Description:

goop is an indispensable resource for finding best-in-class products, tips, and experts across the beauty, fashion, food, and wellness worlds. From its award-winning beauty and fashion lines to its expansive editorial lens, goop offers the tools to live a life of ineffable beauty-filled with agency, depth, and promise. Gwyneth Paltrow began goop in the fall of 2008 as a weekly newsletter. It has expanded into a beauty, fashion, and food business that's also known for its products, curation, podcast, TV shows, live events, and retail stores.About YouYou are a highly organized and strategic thinker with a deep understanding of social media trends and content creation. You are passionate about social partnerships and thrive in a collaborative environment where you can work across teams and external partners to achieve impactful results. With an eye for detail and a data-driven approach, you know how to take a social media strategy from concept to execution while staying true to goop's voice and mission. Your ability to manage multiple projects, stay ahead of trends, and foster meaningful relationships will make you an asset to the team.About The RoleAs the Coordinator, Social Media you must have a passion for social media and the emerging digital landscape with proven experience managing Social for commerce and/or digital media brands. You thrive in a fast-paced, ever-evolving, entrepreneurial environment, and feel at your best when project managing, communicating, and collaborating with cross-functional teams. You'll play a pivotal role in building and engaging our online community.Responsibilities include:

• Schedule content across platforms such as Facebook, Instagram, TikTok.
• Monitor social media channels frequently and respond to comments and messages, and actively engage with followers to foster relationships and build community.
• Track, analyze, and report on social media performance metrics to inform strategy and improve campaigns.
• Stay up-to-date on social media trends, tools, and best practices to ensure the brand remains innovative and relevant.
• Assist with the planning and execution of social media campaigns.
• Partner with cross-functional teams to support brand initiatives and product launches.Qualifications & Experience
  • 1-2+ years of relevant social media experience.
  • Passion, vision, and value of social media for driving Content, Community & Commerce.
  • Thorough technical understanding of the primary social platforms in the space (Instagram, Facebook, TikTok, Pinterest).
  • Capacity to handle a variety of competing tasks and assignments in a dynamic, fast-paced work environment.
  • Excellent communication skills, project management, and superior writing and grammar skills.
  • Flexible, responsive, level-headed, and quick-thinking.
  • Proactive, assertive, collaborative, and resourceful with strong attention to detail.
  • Organized, positive, respectful, and supportive.
  • Openness to working some nights and weekends, as social media is always on.Compensation: $55,000 - $65,000 + Equity. This is a full-time, non-exempt role. Please note that this range represents the low and high end of the anticipated base salary range for the Los Angeles, CA based position. Goop, in good faith, reasonably expects to pay the position within this salary range. Goop provides the salary range in compliance with all applicable federal, state, and local laws. The actual base salary will depend on numerous factors such as experience, training, knowledge, and skills, and if the location of the job changes.Benefits: Generous health benefits package, fertility benefits, and paid parental leave.Perks: "goopcation" paid company summer break, generous goop discounts, special offers with brand partners, access to custom lifestyle resources and events, and a beautiful workspace in Santa Monica.Work Philosophy: At goop we believe that creativity, innovation, and camaraderie are essential to our business, our culture, and our employee's growth and development. With our Hybrid Work Policy, we are committed to promoting collaboration, productivity, and employee well-being by maximizing the benefits of both in-person and remote work. We are in office Tuesdays and Thursdays, as well as Mondays for those within a 15-mile radius of our Santa Monica office.goop is an Equal Opportunity Employer. goop does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need. All information provided by the applicant is collected, stored, and processed in accordance with the terms of our CCPA Notice for Job Candidates.
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Keywords: Tbwa Chiat/Day Inc, Highland , Coordinator, Social Media, Advertising , Santa Monica, California