Senior Sales Manager
Company: Los Angeles Convention Center
Location: Los Angeles
Posted on: February 1, 2025
Job Description:
Responsible for growing convention center revenue opportunities
and maximizing occupancy levels by rebooking existing clients as
well as winning new business. Candidate will work closely with LA
Tourism on large citywide programs as well as secure local clients
within a short-term booking window. Candidate is required to
develop and manage strong relationships with clients to position
the convention center as a premier event location. Role requires
strong partnership with internal leadership and other team members
to develop and execute sales.Key Job Factors:
- Level of accountability: Self directed
- Level of decision making: Diversified tasks
- Has contact with: Inside / Outside company
- Supervision: Directs multiple departments; # of direct reports:
0
- Physical Requirements: Light, occasional physical effort
- Travel Percentage (%): 10%
- Establish strong collaborative relationship with Los Angeles
Tourism and Convention Board to help drive citywide events to the
Los Angeles Convention Center (LACC). Conduct site visits. Manage
booking and contracting process.
- Develop and implement strategic sales strategies to identify
new business opportunities to drive increased revenues - including
lead generation, site visits, proposals and contracts. Generate
strong relationships with LA-based Event Planners, DMCs, LA Live
campus partners, local hotel partners and all other hospitality
partners to drive awareness of LACC opportunities to generate
leads.
- Strategically rebook annual local clients and manage
contracting process.
- Lead sales contracting process for all clients. Initiate,
formalize and negotiate License Agreements, including pricing and
managing language updates.
- Be knowledgeable in all administrative and operational
procedures of LACC and always maintain a high public and
professional image in representing the Los Angeles Convention
Center.
- Be knowledgeable of the basic concept/operations of the
Convention Center and work with all internal partners to
effectively sell the facility.
- Work in concert with other sales team members to maximize
calendar bookings.
- Work with VP of Sales & Marketing and overall team to assist in
developing LACC's sales plan and ultimately executing said plan to
include innovative initiatives to penetrate new markets to enhance
usage and occupancy.
- Continuously contribute to improving departmental efficiencies
such as functionality in booking system, preparation of proposals,
site visit procedures, etc.
- Participate in weekly sale departmental and intra-departmental
meetings.
- Assist in developing sales plans and goals for annual
department budgeting.
- Participate in trade shows, sales missions, networking events,
and F2F sales visits.
- Participate and support all ASM Global Corporate sales
initiatives.
- Perform other duties, functions, special projects and
responsibilities as assigned.Required Qualifications (Job
Knowledge, Skills, and Education):
- A minimum education level of: Bachelor of Arts/Sciences Degree
(4-year)
- Area of Study: Marketing, Business, Hospitality, or related
field. (Additional years of experience may be substituted for
college degree.)
- Minimum of seven (7) plus years of related work experience.
Minimum of 5 years' experience in hospitality field.
- Must be able to maintain good business relations with members
of the overall sales team, clients, building partners, campus
partners and all convention center departments.
- Proficiency with Microsoft Office Suite (Word, Excel,
PowerPoint, Outlook), and the ability to learn required business
systems.
- Experience with CRM system --- Momentus (EBMS/Ungerboeck) or
similar platform a plus.
- Must be able to work independently and drive results.
- Must be able to meet tight deadlines and work effectively in a
high-pressure environment.
- Must possess exceptional presentation, written, and verbal
communication skills.
- Must have reliable transportation.
- Required variable work schedule such as late hours, early
mornings, extended hours, holidays, and weekends.PHYSICAL
ACTIVITIES:The physical demands described here are representative
of those that must be met by an employee to successfully perform
the essential functions of this job. Reasonable accommodations may
be made to enable individuals with disabilities to perform the
essential functions.While performing the duties of this job, the
employee is regularly required to sit, stand; walk; reach with
hands and arms; talk or hear. The employee must frequently use a
keyboard/computer screen for extended periods of time. The employee
is occasionally required to lift, push, pull, and move up to 20
pounds or more. Specific vision abilities required by this job
include close vision, distance vision, color vision, peripheral
vision, and depth perception.WORK ENVIRONMENT:The work environment
characteristics described here are representative of those an
employee encounters while performing the essential functions of
this job. Reasonable accommodations may be made to enable
individuals with disabilities to perform the essential
functions.While performing the duties of this job, the employee is
exposed to large public/private gatherings indoors/outdoors.
Employee may be exposed to outside weather conditions. Employee use
of Personal Protective Equipment (PPE) will be required in certain
situations. Employee must comply with all Federal, State and Local
regulations and published Company work rules as well as written
instructions. The noise level in the work environment is usually
low to moderate in office setting and moderate to high during
events.Additional Comments:This is an onsite position that requires
in-person collaboration with multiple departments and coverage of
events from start to finish.The above statements are intended to
describe the general nature and level of work being performed by
this position. This is not an exhaustive list of all
responsibilities, duties, and skills required. All employees may be
required to perform duties outside of their normal responsibilities
from time to time, as needed.ASM Global reserves the right to
change or modify the employee's job description whether orally or
in writing, at any time during the employment relationship. ASM
Global may require an employee to perform duties outside his/her
normal description.ASM is an Equal Opportunity/Affirmative Action
employer, and encourages women, minorities, individuals with
disabilities, and protected veterans to apply. VEVRAA Federal
Contractor. Applicants who need reasonable accommodations to
complete the application process may contact 610-729-1023.
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Keywords: Los Angeles Convention Center, Highland , Senior Sales Manager, Executive , Los Angeles, California
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